TROJAN CONDOMS
Creative / Sound Designer
When Trojan, America's biggest brand of condoms launched in the UK, they decided to take the bold step of a digital-only launch using the fictional Trojan Games as a vehicle.
The site (long since taken down) and the films it featured have received over 300,000,000 views.
After the phenomenal success of the Trojan Games, we followed up with the Trojan Pleasure campaign, the highlight of which (apart from getting our ‘orgasm face’ posters banned by the ASA) was the Trojan Sexual Organ. A crude (in every sense) online sex "toy" which showcased the Trojan condom product range in a playful and slightly rude way.
AWARDS:
2 Cannes Gold Lions
D&AD Graphite Pencil